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The Background

Based in the Marche region of Italy, Sensi Homes is an international, boutique, family-owned company that specializes in locating and restoring antique structures in Italy, and transforming them into dream-houses for residence, tourism or real estate investment, all as directed by the client. The real estate properties it develops reflect the aesthetics, tastes, scents, contemporary fashion and tranquil, family oriented life style that can only be found in Italy. Although the company has been in business for the past 12 years, it never had its own corporate identity, name, logo and visual vocabulary; nor did it employ any modern marketing tools to communicate its message.

The Challenge

The Road

Sensi case pic1 Sensi case pic2